PRIVACY STATEMENT
This
confirms that Be Horse Smart is committed to the privacy of its users.
This privacy statement discloses the privacy practices for
www.horse-smart.com.
Because this web site
wants to demonstrate its commitment to your privacy, it has agreed to disclose
its information practices and
to notify you of:
1.
What personally
identifiable information of yours or third party personally identification is
collected from you through the web site
2.
The organization collecting the information
3.
How the information is used
4.
With whom the information may be shared
5.
What choices are available to you regarding collection, use and
distribution of the information
6.
The kind of security procedures that are in place to protect the loss,
misuse or alteration of information under our control
7.
How you can correct any inaccuracies in the information.
Information Collection and Use
Be Horse Smart is the sole owner of the information collected on this site.
We will not sell, share, or rent this information to others in ways
different from what is disclosed in this statement.
Be Horse Smart collects information from our users at several different points
on our website.
Order
We do not currently process orders directly on this site. Therefore we are
not entitled to detailed information about the purchasers. We are able to
obtain summary information about all orders. This information tells us
what was sold and on what days. In certain cases we are able to obtain the
names and email addresses of the customers who have ordered through our
site. We are not given any billing information such as credit card or
checking account numbers.
Cookies
A cookie is a piece of data stored on the user’s hard drive containing
information about the user. While we do not use cookies on our Web site,
some
of our business partners use cookies on our site (for example, advertisers).
However, we have no access to, or control over these cookies.
In addition, some affiliate partners use cookies to track which customers we
direct to their site. We do not have access to this information.
Log Files
We use IP addresses to analyze trends, administer the site, track user’s
movement, and gather broad demographic information for aggregate use.
IP addresses are not linked to personally identifiable information.
Sharing
We will share aggregated demographic information with our partners and
advertisers. This is not linked to any personal information that can identify
any individual person.
We
use an outside shipping company to ship orders, and a credit card processing
company to bill users for goods and services. These companies do not retain,
share, store or use personally identifiable information for any secondary
purposes.
If we
partner with another party to provide specific services. When the user signs up
for these services, we will share names, or other contact information that is
necessary for the third party to provide these services.
These
parties are not allowed to use personally identifiable information except for
the purpose of providing these services.
Links
This web site contains
links to other sites. Please be aware that we Be Horse Smart are not responsible
for the privacy practices of such other sites.
We encourage our users to be aware when they leave our site and to read
the privacy statements of each and every web site that collects personally
identifiable information. This privacy statement applies solely to information
collected by this Web site.
Newsletter
If a user wishes to subscribe to our newsletter, we ask for contact
information such as name and email address. Our mailing list is only for our
use, and will never be sold or given to another party. We do not send our
newsletter to anyone who has not personally requested it.
Surveys & Contests
From time-to-time our site
requests information from users via surveys or contests.
Participation in these surveys or contests is completely voluntary and
the user therefore has a choice whether or not to disclose this information.
Information requested may include contact information (such as name and
shipping address), and demographic information (such as zip code, age level).
Contact information will be used to notify the winners and award prizes.
Survey information will be used for purposes of monitoring or improving
the use and satisfaction of this site.
Security
This website
takes every precaution to protect our users’ information.
When users submit sensitive information via the website, your information
is protected both online and off-line.
All of our users’ information is restricted in our offices.
Only employees who need the information to perform a specific job (for
example, our billing clerk or a customer service representative) are granted
access to personally identifiable information.
Our employees must use password-protected screen-savers when they leave
their desk. When they return, they
must re-enter their password to re-gain access to your information.
Furthermore, ALL employees are kept up-to-date on our security and
privacy practices.
Correction/Updating
Personal Information:
If
a user’s personally identifiable information changes (such as your zip code),
or if a user no longer desires our service, we will endeavor to provide a way to
correct, update or remove that user’s personal data provided to us.
This can be done by emailing our Customer Support
at support@horse-smart.com
Choice/Opt-out
Our users are given the
opportunity to ‘opt-out’ of having their information used for purposes not
directly related to our site at the point where we ask for the information.
For example, our survey forms have an ‘opt-out’ mechanisms so users who
fill out a survey, but don’t want any marketing material, can keep their
email address off of our lists.
Users
who no longer wish to receive our newsletter may opt-out of receiving these communications by replying to
unsubscribe in the subject line in the email or email us at support@horse-smart.com
Notification of Changes
If we decide to change our
privacy policy, we will post those changes on our Homepage so our users are
always aware of what information we collect, how we use it, and under
circumstances, if any, we disclose it. If
at any point we decide to use personally identifiable information in a manner
different from that stated at the time it was collected, we will notify users by
way of an email. Users will have a
choice as to whether or not we use their information in this different manner.
We will use information in accordance with the privacy policy under which the
information was collected.